Underforest: Select Brand Identity

brand identity design, sustainable forestry, forest economy, botanical illustration, mushroom cultivation, bee products, orchid cultivation, hunter green, viridian, emerald, forest green, warm ochre, amber gold, ivory white, kraft brown, organic color palette, analogous harmony, vertical banner format, modular grid system, bilingual typography, East Asian script, hand-rendered illustration, hatched linework, cross-contour drawing, stippled texture, contemporary sustainable design, artisanal authenticity, environmental branding, agricultural products, natural products marketing, geometric logomark, triangular motif, mountain symbolism, tree symbolism, catalog design, event announcement, typographic hierarchy, sans-serif numerals, product photography integration, botanical accuracy, ecological consciousness, forest canopy imagery, bark texture rendering, insect illustration, plant illustration, warm-cool chromatic contrast, institutional green, nature-inspired branding, refined rusticity

The project, in hand with the government, built the leading brand of "Underforest: Select" for the under-forest economy. Through image integration and packaging specification, designers reduce material costs without compromising quality, strengthen the brand identity and raise the values for their products. The branding colors are forest-green and matte gold. Forest-green portrays the abundant natural resources in the woods, and the matte gold represents the economic potential of the under-forest economy.