Golden A' Design Award Winner 2022
luxury tea packaging, premium gift box design, matte black cardboard, metallic gold foil, concentric circular texture, sculptural finial, mountain peak motif, ceremonial vessel form, zen garden aesthetic, wave pattern embossing, hierarchical unboxing experience, bilateral arrangement, diagonal composition, selective focus photography, studio lighting, warm gold interior, cool black exterior, high contrast palette, sophisticated minimalism, contemporary heritage fusion, tactile surface variation, reflective and matte material contrast, calligraphic typography, anniversary edition, collectible presentation, ritualistic opening sequence, nested container system, east asian design influence, artisanal craftsmanship suggestion, meditative aesthetic, precious material coding, aspirational luxury positioning, gift-giving occasion, celebratory packaging, ten year commemoration, ridged ceramic texture, pointed golden crown, theatrical reveal design, brand identity consistency, repetitive pattern background
In the process of taking out the ten-year-old tea cake stored in the internal dry warehouse, consumers open the tea box from the golden cross line, as if opening the golden age of ten years. The mountain pattern in the outer box and the three-dimensional mountain sculpture in the inner pot represent the mountain that the tea passed through in the process of transportation and the mountain that gave birth to the tea respectively, making the ancient Pu'er tea a container with unique memory.