Taishun City Brand Identity | Toy Designs
Taishun City Brand Identity by Ying Gao

Taishun City Brand Identity

Bronze A' Design Award Winner 2025

large-scale environmental branding installation, architectural graphic intervention, LED matrix display technology, urban public space activation, cultural heritage photography integration, contemporary wayfinding design, digital architectural surfaces, cadmium red saturated, charcoal black, mint green accent, warm umber timber tones, burnt sienna aged wood, ochre earth palette, crisp white negative space, split-complementary color harmony, technological primary hues, warm-cool temperature contrast, horizontal landscape format, asymmetrical dynamic balance, golden section proportional division, multi-layered spatial composition, rhythmic vertical striping pattern, geometric pixelated texture, photographic grain detail, calligraphic typography, silhouetted pedestrian figures, motion blur temporal indication, reflective pavement surface, twilight evening illumination, architectural-scale luminaires, colored light pooling effects, atmospheric perspective depth, hard-edged geometric definition, soft atmospheric transitions, contemporary branded environment tradition, cultural wayfinding integration, heritage preservation reference, urban threshold design, celebratory chromatic energy, contemplative historical resonance, temporal layering strategy, public gathering space, human-scale accessibility, monumental architectural proportion, sophisticated color orchestration, dynamic visual rhythm, cultural identity expression, technology-craft dialogue, innovation-tradition synthesis, experiential environmental narrative, multi-sensory urban activation, layered depth construction, pedestrian movement integration, evening activation strategy, chromatic architectural punctuation, precision graphic execution.

This project aims to create the city brand image. In the design concept, it achieves a balance between two elements: Taishun forms an open and variable tangible part, while white space becomes the intangible part. To meet the diverse application needs of city brand construction, this logo can be interpreted with variations in lines and strong recognition through spatial design, symbolizing the infinite possibilities of the city and having great potential for development.