Golden A' Design Award Winner 2024
interior architecture, retail environment, atrium space, bilateral symmetry, vermillion red, cadmium orange, teal cyan, lunar sphere, traditional brackets, pendant lanterns, escalator corridor, one-point perspective, complementary color harmony, perforated screens, metallic surfaces, translucent materials, ambient lighting, warm accent illumination, vertical rhythm, contemporary interpretation, heritage reference, processional space, dramatic scale, cultural synthesis, festive atmosphere, cosmic suggestion, lattice patterns, cratered texture, reflective surfaces, high saturation, dynamic contrast, celebratory mood, ascending movement, architectural fusion, immersive environment, spatial drama, luminous accents, hierarchical composition, monumental presence, craftsmanship detail, material variety, optical vibrancy
This project is not just a collection of building, but also a fusion of cultural heritage and innovation. Deeply intertwining traditional culture with modern commercial concepts, the design team has approached the local history and cultural characteristics of Beijing with an innovative mindset, from which the core elements of commercial blocks were extracted to form the themed framework, aiming to make XY Toutiao a new and profound cultural and commercial landmark in Beijing.