HWG Campus LU Wayfinding System

wayfinding system, environmental graphics, institutional signage, directional totem, information design, contemporary typography, process blue, cyan, anthracite grey, charcoal, warm beige, sand tone, white text, high contrast, geometric composition, circular mark, letterform design, diagonal hatching, sans-serif typeface, multilingual text, hierarchical typography, modular grid, horizontal banding, color blocking, architectural context, building facade, glass entrance, metal panel, powder-coated finish, exterior application, campus navigation, library designation, lecture hall indicator, department listing, cafeteria direction, systematic organization, information architecture, legible communication, accessibility design, human scale, vertical format, freestanding structure, contemporary institutional, rational design, Swiss style influence, minimalist palette, chromatic restraint, brand identity integration, spatial orientation, user experience design, pedestrian wayfinding, directional arrow, bilingual signage, functional communication, professional execution, durable materials, weather-resistant, clear hierarchy, visual system, institutional typography, modernist principles, geometric precision, balanced composition, neutral background, saturated accent, typographic rhythm, information density, scannable layout, exterior wayfinding, campus architecture, educational facility, public space navigation

The aim was to create a system with its own identity and originality. The signage and information system therefore has a clear design language and picks up on architectural elements of the new building. A colour concept facilitates orientation. It welcomes and informs students outside (car park, campus), guides them to the entrances and inside the buildings to the desired departments and facilities. The focus is on legibility, accessibility and recognition. A solution was developed that does not follow short-lived trends, but is durable in form and materiality.